Italy 2017

Event Itinerary

  • Registration - BHR Hotel

  • Registration

  • Welcome

  • Welcome to Italy

  • THE PURSUIT OF EXCELLENCE

  • THE NEW NORMAL - Rapidly changing times in the U.S outdoor market

  • STATE OF THE NATION(S) - Comparing the U.S with what is happening in Europe

  • Refreshments

  • SUSTAINABILITY AS A SUCCESS FACTOR - It’s measurable

  • Project myclimate and the EOS

  • LONG TERM VALUE CREATION - What is it and why should you bother?

  • Breakout Session: YOU NEED TO BE WHERE YOUR CUSTOMERS ARE - omni channel fulfilment

  • Breakout Session: THE FIRST STEP OUTDOORS - from individual pursuits to community experiences

  • Lunch

  • FASHION AND OUTDOOR SITTING IN A TREE K.I.S.S.I.N.G….

  • THE BLOCKCHAIN REVOLUTION - Decentralisation of Trust and Future Impact Scenarios

  • Refreshments

  • Breakout Session: EXPEDITION 2020 - Strategic decisions based on a verified product footprint

  • Breakout Session: TURNING ORDER TAKERS INTO EXPERIENCE MAKERS

  • Breakout Session: OPENING UP THE OUTDOORS - How to reach the outdoor novice

  • Day 1 Round-Up

  • Networking Evening

  • Coffee

  • Introduction

  • THE JOURNEY OF AN ICONIC BRAND

  • HOW TO BE A GAME CHANGER IN PARTICIPATION

  • Refreshments

  • BEYOND THE TRANSACTION - Engaging consumers around shared values

  • Breakout Session: THE BUSINESS VALUE & BENEFITS OF USING SUSTAINABILITY STANDARDS

  • Breakout Session: IT’S ONE CONSUMER JOURNEY – how brands and retailers improve collaboration

  • Day 2 Round-Up

  • Closing Notes

  • Lunch

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